With so many social media platforms available, do you ever wonder which is the best social media platform to be posting on if you have a business that you want to grow?
I’m always looking for a way to WORK LESS and MAKE MORE.
As a matter of fact, I take pride in putting my phone up and just enjoying life.
Which is why I’m not on all the social media platforms out there.
If you’re not careful, you’re going to be spending more time in your business than the life you’re working hard to build because you’re all over the place.
That’s why in today’s episode, I want to help you figure out where you should consider putting your focus so you can profit more while spending less time on social media.
Dive in if you’re ready to Crush It!
The Best Social Media Platform to Market Your Business – Episode 280
With every episode, I like to equip you with a POWERFUL free resource that goes with the episode, which you can implement right away to create some of the same results, if not better, in your 
business.
Since we’re talking all about the best social media platform to market your business, I created a fill-in-the-blank, 30-day posting calendar called “My 30 Day Social Media Profit Posting Plan”
After going through this episode and implementing this social media strategy, together with the 30 Day Social Media Profit Posting Plan, you’ll be able to easily create your next 30 days of purpose driven content that actually brings in sales.
Get my posting calendar by clicking the yellow button above 👆
STOP! Don’t look right. Don’t look left.
It’s time to put your blinders on and get really good at creating the best kind of content for that platform that leads people into your world.
You’re already doing the work, you might as well do the RIGHT work and get paid for it.
It’s time to know what the best social media platform for your business is.
The Best Social Media Platform to Market Your Business – Episode 280
Important topic highlights of the show and their minute marks (of course listen to the whole thing if you can):
- [02:43] I talk about how every business and journey has different seasons
In the 12 years I’ve been doing this, there definitely has been different seasons.
There’s always a season to hustle, a season to optimize, and a season to create more leverage in your day to day business activities.
If you think you can kick your feet up and make all the money – I’m sorry honey, but it doesn’t work that way.
Social Media is actually VERY important to my business.
If you listen to the podcast, you’ll find that I talk more about how social media does not come naturally to me.
In fact, It actually makes me want to crawl up in a ball and hide under my bed. You feel me? If this is something you struggle with too, I invite you to listen to the podcast.
- [04:10 ]How I Decide Whether to Eliminate, Automate, or Delegate Tasks That Steal A Lot of My Energy
When something is daunting or stealing a lot of my energy, I ask myself how I can eliminate, automate, or delegate the task.
I make sure to break down the specific order I follow in detail on the podcast for you.
You’ll know the entire process and journey I take to properly decide on what to do with tasks that take too much of my energy.
It’s highly effective so make sure to give it a listen!
- [05:45] STOP the overwhelm! Know where to focus your time instead of thinking about every social media platform.
I’ve said it before, and I’ll say it again, the best social media platform is where your perfect buyers are hanging out.
You definitely should eliminate being on every single social media platform.
Like I said at the beginning of this blog, I’m not on every single social media platform and there is a reason why. Catch that reason on the podcast!
Again, If you can, take the time to listen because It’ll help you figure out where you should double down on your efforts so you can use your energy to market your business on the best social media platform.
Here’s a quick look at my process on figuring out where to double down (detailed breakdown on the podcast):
WHO is your best buyer
WHAT are you selling
WHAT style of content do you like to produce
- [08:16] We’ll go over how to analyze the platforms that you have the ability to market on
The biggest platforms are (I go over these platforms in great detail on the podcast so make sure you check it out):
Instagram – Younger crowd, conditioned to micro content
Tiktok – Typically a younger crowd, conditioned to micro content, attention grabbing videos
YouTube – Search based, both younger and older crowd, longer content
Pinterest – Search based, Niche specific, a large group of women use this platform,
Facebook – A more mature crowd, long and short form content
After you research these platforms, it’s time to test it out because what’s working for somebody else might not work for you.
I totally believe that marketing is one big test that never ends so test the platform and go wild for the next 90-180 days.
Get really good at creating the best kind of content for the platform that is leading people into your world so you can draw them into your brand.
On the podcast, I really get into the details of why doing your very best while testing is crucial.
Remember, you don’t have to be everywhere, you have to be dominant somewhere.
So before you head on over to the next best thing, keep squeezing more juice out of that orange because the deeper you go the sweeter that juice gets!
Be smart where you put your efforts.
A Quick Recap Of How to Determine the Best Social Media Platform to Market Your Business
(1) The perfect social media platform for you is where your buyers are;
(2) Has the niche that you represent;
(3) You’re having results on that social media platform;
(4) The platform has content you actually enjoy creating.
That’s how you pick the best social media platform!
Once you figure that out, go all out and dominate that platform.
I hope you enjoyed this episode of Wired To Crush It with me and I hope it adds so much value to your business and life.
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Again, don’t forget to download the My 30 Day Social Media Profit Posting Plan – Post Purpose driven content that drives sales.
After going through this episode and implementing this social media strategy, together with the 30 Day Social Media Profit Posting Plan, you’ll be able to easily create your next 30 days of purpose driven content that actually brings in sales.
Get my posting calendar by clicking the yellow button above 👆
Resources Mentioned & More That Will Help You
My 30 Day Social Media Profit Posting Plan – Get It Here
Post purpose driven content that drives sales. Get my free, daily social media business planner and activity tracker. I’m going to show you how I plan 30 days of social media content in just 90 mins and I share with you my exact social media calendar template and tracker. Finally have a profitable social media plan that works!
Growth Camp – Learn More Here
Want to attract people that actually want to buy from you? (without spending all day on social media doing weird stuff) Yeah… me too! That’s why I created Growth Camp. My NEW, 5 Video Crash Course that helps you Create + Promote a Captivating Lead Magnet Giveaway that attracts an Engaged Audience of Perfect Buyers to your Product or Service, 24/7 Even while you sleep!
The Wired To Crush It Community – Join Here
I’m your biggest cheerleader when it comes to Financial Freedom, Success, and growing an online business to support your best life… I guess you could say I’m Wired To Crush It!
I created this Community to share actionable roadmaps so you can Crush It in business and in life.
So if you’re an ambitious Entrepreneur, the Wired To Crush It community is your weekly dose of profitable steps that will help and inspire you to create the impact, income and life you deserve.
My team and I are inside this community helping you, celebrating you and supporting you through your Entrepreneur journey… along with 37,000+ Entrepreneurs!
Did you get some value from this Podcast Episode?
I hope you did because I put my heart into making sure you get value packed training on how to implement a highly effective and efficient social media strategy.
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